Related:

• benchmark: [techspeak] n. An inaccurate measure of computer performance.
  In the computer industry, there are three kinds of lie...
• There are lies, damned lies, and benchmarks!
• There are three kinds of lies: Lies, Damn Lies, and Statistics. -- Disraeli
• Disraeli was pretty close: actually, there are Lies, Damn lies, Statistics, Benchmarks, and Delivery dates.
• machoflops: /mach'oh-flops/ [pun on `megaflops', a coinage for `millions of FLoating-point Operations Per Second'] n.
  Refers to artificially inflated performance figures often quoted by computer manufacturers....
• moke and mirrors n. Marketing deceptions. The term is mainstream in this general sense.
  Among hackers it's strongly associated with bogus demos and crocked benchmarks (see also MIPS, machoflops)....
• There are three kinds of lies: lies, damned lies and statistics. -- Benjamin Disraeli