When A Customer Buys A Low-grade Article, He Feels Pleased When He Pays For It And Displeased Every Time He Uses It.

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When a customer buys a low-grade article, he feels pleased when he pays for it
and displeased every time he uses it. But when he buys a well-made article, he
feels extravagant when he pays for it and well pleased every time he uses it.
-- Herbert N. Casson

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