All about toasters:
If IBM made toasters... They would want one big toaster where people
bring bread to be submitted for overnight toasting. IBM would claim
a worldwide market for five, maybe six toasters.
If Xerox made toasters... You could toast one-sided or double-sided.
Successive slices would get lighter and lighter. The toaster would
jam your bread for you.
If Radio Shack made toasters... The staff would sell you a toaster,
but not know anything about it. Or you could buy all the parts to
build your own toaster.
If Oracle made toasters... They'd claim their toaster was compatible
with all brands and styles of bread, but when you got it home you'd
discover the Bagel Engine was still in development, the Croissant
Extension was three years away, and that indeed the whole appliance
was just blowing smoke.
If Sun made toasters... The toast would burn often, but you could get
a really good cuppa Java.
Does DEC still make toasters?... They made good toasters in the '80s,
didn't they?
If Hewlett-Packard made toasters... They would market the Reverse
Polish Toaster, which takes in toast and gives you regular bread.
If Tandem made toasters... You could make toast 24 hours a day, and
if a piece got burned the toaster would automatically toast you a new
one.
If Thinking Machines made toasters... You would be able to toast
64,000 pieces of bread at the same time.
If Cray made toasters... They would cost $16 million but would be
faster than any other single-slice toaster in the world.
If Sony made toasters... The ToastMan, which would be barely larger
than the single piece of bread it is meant to toast, can be
conveniently attached to your belt.
If CostCo made toasters... They'd be really cheap, as long as you
bought a six-pack of 'em.
And, of course:
If Microsoft made toasters... Every time you bought a loaf of bread,
you would have to buy a toaster. You wouldn't have to take the
toaster, but you'd still have to pay for it anyway. Toaster '95
would weigh 15000 pounds (hence requiring a reinforced steel
countertop), draw enough electricity to power a small city, take up
95% of the space in your kitchen, would claim to be the first toaster
that lets you control how light or dark you want your toast to be,
and would secretly interrogate your other appliances to find out who
made them. Everyone would hate Microsoft toasters, but nonetheless
would buy them since most of the good bread only works with their
toasters.